In our experience Sales and Marketing departments need to have shared strategies and goals. Sales and Marketing alignment will get your team in front of more qualified buyers. We wanted to share the top tools that we use and find most useful for our teams with their overall efforts.
Generating quality sales leads is a crucial part of any sales manager’s role, and it just so happens to be the hardest part of the job. My experience in sales has taught me that supplying a steady stream of leads into my sales funnel is the only way to ensure that I will hit my sales goals.